Tignes Prove It Piste 2010 Opens for Business!
After a few weeks of training and trial running the event, the Nissan Prove It Piste in Tignes officially opened for business in plenty of time to welcome the crowds that descended on the resort for the festive period. And in spite of the extremely cold temperatures (as low as -30 degrees!) and heavy snow, the event attracted a lot of very welcome attention!
For those of you who are wondering what exactly the Prove It Piste is, allow me to enlighten you! It is a fun (and free!) event that is being run for Nissan by field marketing agency The Factory Live and Posterscope International in the resorts of Tignes, Verbier, Livigno and Formigal for the duration of the ski season. I am working on the event in Tignes which is located in the Nissan Gliss Park, directly under the Palafour chairlift in Tignes le Lac. The event consists of five different ski and snowboard challenges (two jumps, slalom, moguls and mini boarder cross) where participants are invited to prove themselves on the courses! We have two cameras set up on the jumps which take a series of multi burst photos of each participant as they pass over the jump. All they then have to do is collect the ticket at the bottom of the jump, go onto the Prove It website, nissan-proveit.com and enter their unique code in order to view and download their pictures. It’s pretty cool!
And as if that wasn’t enough, Nissan are also offering participants the chance to win a Qashqai car by simply uploading their ski photos (either from the cameras on the Prove It Piste or their own) onto the site, where they are automatically entered into a prize draw which will be drawn at the end of the season.
So, if you happen to be in any of our featured resorts this winter, be sure to come by and try out the event, download your free photos and put yourself in the running to win a very nice car!
Cat
The Factory Live Nissan Prove It Team, Tignes
